National Geographic approached us with the goal of crafting an impactful video series showcasing the cultural contributions of the LGBTQIA community through the world and history. Our challenge was to spotlight the rich diversity and impact during their Pride Month Campaign.
In response, we launched a four-part television campaign comprising concise, 60-second narrative-driven segments. These pieces highlighted the shared experiences and sources of inspiration that unite the community, with a thematic focus on leaders across the world, scientific pioneers, and the historical events of Stonewall. We strategically repurposed these narratives for maximum reach across various social platforms.